AKA cranmade

I've been making things for as long as I can remember -- and I've been glued to a computer screen since I became the fastest typist in my 4th grade class.

Growing up, I would custom design binder covers for classmates, which then morphed into custom designed Myspace and Xanga pages for friends and family.

... Then that turned into a DeviantArt obession. Which resulted in paid illustration and Photoshop gigs I found online starting in middle school!

I always knew I wanted to be an artist, but I didn't know what that meant in terms of a career. I ended up taking all the art and fashion design classes I could get into, and at every community college campus I could take BART and bike to.

After years of odd jobs and internships in fashion, fabric stores, and office administration, I finally landed my first web/graphic design job at Kiss That Frog (Berkeley, CA), a wholesale importer of fine European tablewares.

By networking at wholesale home decor trade shows via Kiss That Frog, I got to meet and work with more amazing freelance graphic design clients like elizabethW, AIR Company, Farmgirl Flowers, INDIE Market, and more.

Once the COVID-19 pandemic hit, and retail businesses were closing their doors, overnight my specialty became putting small business on the map DIGITIALLY. E-commerce and online marketing became my sole focus, and so was bringing clients, who weren't previously chronocially online like I myself am, on to the world wide web.

This means: brand identity; web design; social media strategy; email marketing; digital ads; landing pages; I could go on and on but honestly, as a graphic designer, writing copy isn't my specialty and this about me section is getting really long, right? Thanks for reading this far. If you want to keep chatting, click the buttons below! :)